ASR Demonstrates Student Enrollment Forecasting with Howard Community College

Leveraging our advanced analytics expertise, ASR demonstrated a student enrollment-forecasting model at the NERDUG 2014 conference in conjunction with client Howard Community College (HCC). The model incorporates years of detailed historical enrollment data from HCC's Ellucian Colleague student information system, Bureau of Labor Statistics unemployment data, and State of Maryland projected high school graduates data to forecast future enrollments over the coming seven years. The forecast results are integrated into HCC's SAP BusinessObjects Business Intelligence (BI) platform. HCC uses this BI system campus-wide to support operational and strategic reporting needs.

"With continuing pressure on enrollments due to changing demographics and market conditions, being able to better understand the range of likely outcomes for a variety of subgroups and associated characteristics is critical to the leadership of the college. This tool helps Howard proactively analyze data and better plan to make intelligent decisions to "move the needle" in the desired direction," said Zoe Irvin, Executive Director Planning, Research and Organizational Development. ASR will be working with the college to better understand the results, delve further in the data, and analyze additional variables of interest.

ASR has developed other predictive analytics applications for clients, including a student engagement model. The model measures the likelihood that students will stay enrolled and provides a tool for stakeholders to improve retention and completion. Contact ASR to learn more about how we can work with your institution to address a question of interest. Together, we can develop a strategy and model to gather data, assess, and predict factors, which can lead you to take action and make meaningful change.

About ASR

ASR delivers outstanding results for clients seeking to make better decisions through the integration, validation, and analysis of their operational data. Our practitioners have served as trusted advisors to Presidents, Vice-Presidents, Chancellors, Institutional Researchers, and Information Technology teams including Howard Community College, Oklahoma City Community College, Davidson County Community College, Pratt Institute, South Dakota Board of Regents, Morehead State University, Western Governor's University, and many others. ASR leads high-profile business intelligence readiness assessments and implementations for institutions embarking on the journey to a "Culture of Evidence." We have used the results from these projects to provide evidence-based guidance for organizational improvements.

About Howard Community College

Howard Community College (HCC) is a public community college serving 30,000 credit and noncredit students in Howard County, Maryland each year. Founded in 1970, HCC has grown beyond its main campus in Columbia to encompass additional locations throughout the county – the Ecker Business Training Center, Laurel College Center, and Mount Airy College Center for Health Care Education. Among HCC's many awards is The Chronicle of Higher Education's Great College to Work For and the American Association of Community Colleges' Award of Excellence in Emerging Leadership.